Open Lending Blog | Members Services (2)

Mar 5
2 min

Strategic Onboarding Builds Indirects into Multi-Product Relationships

Indirect lending is how many banks and credit unions build their auto loan portfolio. A strategy for converting these members to multiple...

Dec 19
2 min

9 Ways to Reach Nonprime Borrowers About Car Loans

Most of you reading this probably get in a car and drive to work every day. If you choose to live in the city you might choose to bike or take...

Sep 25
2 min

Reach Young Borrowers Where They Are

The millennials and Gen Z are about to become half of the workforce, according to a research report from Futurum Research. This same study marks this...

Sep 18
2 min

Using Data to Market Auto Loans in a Slowdown

According to a recent report from the NY Federal Reserve, delinquencies on auto loans are on the rise. In the second quarter, 90+ day...

Aug 9
1 min

Credit Unions Should Serve the 'New Middle Class'

I recently ran across an article from The Center for the New Middle Class, Understanding the Drivers of Nonprime Credit, and it’s been percolating...

Aug 1
2 min

Be One with the Member Experience

Credit union consumer loan growth crawled along throughout their existence until 2012. We experienced some stronger growth between the mid-90s and...

Jul 3
1 min

Help More Americans Declare Financial Independence

As we all gather with friends and family for grand fireworks displays and backyard cookouts, let’s remember what Independence Day represents.

Jun 20
2 min

Boomers Have More to Offer Credit Unions Than You Might Realize

I’m a baby boomer. In certain areas of life, I’m settled. I’m beyond what financial institutions might consider the prime borrowing age. I have my...

Apr 24
2 min

Cross Selling to Help Members and the Credit Union

Buying a new vehicle is an exciting and scary time for anyone. They’re looking for the right, new – or at least new to them – vehicle, knowing they...